National student advertising competition
My senior year in college I was involved with NSAC, which is an advertising competition for students to compete in regionally and nationally. We were given a case study from the sponsor, Pizza Hut, with the challenge to make Pizza Hut not only the most loved pizza, but also the most online ordered pizza. Through our team's research, we found many outlets that would help to raise Pizza Huts online traffic, including web banner ads, and upgrading their rewards system. These first two images are of leaderboard banner ads that I created, that will help increase traffic on pizzahut.com. The second two images are mock-ups examples of what two different achievements in their new rewards program would look like in both desktop and mobile format.